Use Cases


Promote digital service to existing customers

This use case is used most commonly across the following platforms:
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Make customers aware of your digital service channels, encouraging them to use them over contact centres or similar. Reduce overall service costs through migration to digital service.

  1. Create the audience in your chosen platform
  2. Create new audience in AUDIENCES
  3. In 'Audience settings' choose the audience from step 1 in the 'Audience' dropdown
  4. Schedule the audience
  5. Run the audience
  6. Check the audience has populated in the platform (subject to platform specific timescales)
  7. Your audience will continue to refresh based on the schedule chosen in the audience settings
  8. Use the audience in campaigns